Kajabi vs Thinkific vs Teachable vs Wix
I remember the day I signed up for Digital Course Academy with Amy Porterfield. I was so excited because I was passionate about creating a course to help new entrepreneurs launch their businesses online quickly and easily.
I outlined my course using Amy's post-it note method. My wall was covered in yellow and pink squares. I had it all mapped out and was ready for the next step - To begin uploading the content to an online course platform.
Amy recommended using Kajabi. TBH I had sticker shock. It was expensive! $149/month for the basic level. However, I thought, Amy is the expert, so I trust her, and then I signed up for Kajabi and watched all the tutorials.
After working with Kajabi for a while, I realized that I really didn't need to pay for all these extra bells and whistles. Also, I felt the design layouts were basic and boring. Plus, it doesn't have a media library built into it so you need to house all of your pdf's someplace else and link to them....that all felt complicated and convoluted to me. Essentially, for the price tag, I was not impressed with Kajabi.
That is when I decided to research other platforms, such as Thinkific and Teachable. However, since my main website was on Wix, I decided to check to see if they had anything I could use. Their online course platform solution is not advertised well, (I didn't even know it existed!) and it's buried deep in their apps, but I found it!
I was happily surprised! I tested it out by launching my first digital course on it. I loved it, and better yet, my students loved it too!
But is Wix the best solution for you? Or is Kajabi, Thinkific or Teachable the right fit?
Let's find out...
01// Where is your main website hosted?
‣ Is your website on Wix?
→ Then use Wix!
‣ Is your website hosted on another platform?
→ Then use Teachable or Thinkific.
02// If you do not have a website yet, or you want to up-level the one you already have, then you have a couple of options:
1. Use Wix for both your main site & online course platform and use its full suite of built-in features. (e-commerce, opt-in forms, online course platform, Wix webinars, and email automations)
+ Pro: Price friendly. Only $14.50 (on sale) for EVERYTHING!
+ Pro: It's the most intuitive and easy to learn website builder
+ Pro: It's easy and safe because it's an all-in-one platform.
+ Pro: All apps are integrated together.
- Con: It's DIY and you need to spend time designing all the site pages.
- Con: It is a very robust platform with many features and functionality.- it can be difficult to navigate and figure out how to use them.
🙌 PRO SOLUTION: Brandify + Wix Kits come with professionally designed, plug-n-play template pages (such as a full website, long-form sales pages, opt-in funnel pages, etc..) and a how-to course that guides you step-by-step! It's easy and fun!
2. Build out your site on WordPress + Use Thinkific or Teachable.
+ Pro: You have lots of options with WordPress because they offer hundreds of plug-ins.
- Con: To reap the benefits from the plug-in features available, you need to spend time learning and honing your tech skills.
- Con: For each plug-in, you need to make sure it is compatible with the other plug-ins.
- Con: Your site can easily crash or get hacked if you do not dedicate time to maintain the backend of it. (This is because it is an open-source platform)
3. Kajabi: Build out your site using Kajabi for both your site and O.C.Platform.
+ Pro: It has templates for sales pages, opt-in funnels, etc.
- Con: It is not very user friendly to figure out
- Con: It is very expensive. ($149 for the basic level)
So there you have it... The key question answer to help you decide which platform to use for digital course is to first ask yourself which platform do you want to use to host your main website.
My preference for website builders is definitely Wix. It is a DIY solution. If you want a quicker and easier DIY supported solution, I invite you to check out the Online Course Creators Brandify+Wix Kit solution.